| Course code: 3305
 
 | Category: Communication
 
 | Level: Middle Management/Supervisory Level
 
 | 
 
Course Title: Speech Writing  
| Course Description    Public officials are time and again called to draft speeches that deliver the necessary message to the audience. This course will enable them to develop the skills necessary to prepare attention-grabbing speeches that blend the speaker's requirements with meaningful audience engagement to deliver influential and memorable policy messages. During the course, participants will gain insights and experience into a range of speechwriting activities which are: 
applying principles for communicating with influence to speechesdrafting text for full speeches, speaking notes and scriptstailoring speech content, style and language to each occasionincorporating policy messages so they are influential and memorableexceeding the speaker's expectationsworking effectively with speakers, subject experts, approvers, fact-checkers and event organisersknowing where to tap into further learning materials and insights on speechwritingbeing confident to write speeches for own delivery.       Course Objectives     The objectives of the course are to enable participants to: 
Identify the factors which contribute to a good speechStructure their messages and use appropriate language in crafting effective speechesRecognise the importance of researching the audienceWrite speeches which appeal to their audience        Learning Outcomes   By the end of this course, participants will be able to: 
Research, plan and draft government speeches for a range of speakers and occasionsDraft speeches that present government policy messages influentially and memorablyDraft full speeches or  speaking notes appropriate for the speaker and occasionDraft speeches that blend the speaker's requirements with effective audience engagementApply specific speechwriting techniques that support influential communicationChoose speech language and content that is meaningful to the audience.   |               Duration            2 days                 Hours To Be Earned            12 Hours                     Certificate                          Price            Rs 4500                   | 
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